SEO & GEO guides
Practical write-ups tied to real checks — not recycled “10 tips” fluff or invented authority scores. Use them with our free tools and technical audit.
5 min readIndexationCrawled – currently not indexed: what it actually means
Crawled is not a compliment. It means Google fetched the page and still declined to show it. Treat it as a quality or duplicate decision, not a crawl-budget mystery.
8 min readrobots.txtWhat a free robots.txt checker should actually tell you
‘File found’ is useless. You need: can Googlebot fetch /pricing, and did staging leave Disallow: / behind?
7 min readMeta tagsUsing a free meta tag checker without chasing pixel myths
Titles aren’t a character tax. Descriptions aren’t rankings. A good checker shows the live HTML after redirects — and whether you accidentally noindexed the page.
7 min readnoindexHow to find and fix accidental noindex (before you blame Google)
If the money page has noindex, you don’t have a ranking problem. You have a ‘please don’t show this’ sign still taped to the door.
4 min readSitemapsXML sitemaps that actually help (and how to validate them)
Google already said it: good internal links discover most sites. Sitemaps help the awkward cases — if the file isn’t lying.
4 min readHTTPSSSL days and security headers — what actually matters for SEO
Expired certs create interstitials. Missing CSP usually doesn’t. Fix days remaining before you debate header trivia.
7 min readAdSenseAdSense eligibility requirements: an honest approval checklist
Separate account eligibility from website readiness, then fix the evidence Google can actually review.
4 min readGEOGEO and llms.txt: a practical guide for site owners
GEO is mostly clear writing and fetchable pages. llms.txt is a curated brief — not a Google ranking factor.
4 min readDomainsCheck domain history before you buy (Wayback + WHOIS)
Domain age isn’t a strategy. Open the archive for the weird years before you wire the money.
4 min readCrawlrobots.txt vs noindex vs canonical — which signal to use
Three different jobs. The expensive mistake is blocking fetch so Google never sees your noindex.
4 min readTechnical SEOTechnical SEO checklist before you launch (or relaunch)
Most launch disasters aren’t ‘the algorithm.’ They’re staging noindex, a dead cert, or Disallow: / that nobody re-read.
Questions? hello@theseosoul.com · llms.txt